Air India Maharaja Club Adds Magnify: Turn Your Amazon Orders Into Free Flights

Air India has quietly expanded Maharaja Club’s earning potential by adding Magnify as a points conversion partner. This marks the airline’s latest move to make loyalty points accessible beyond flying – a strategy that’s been picking up speed since 2024.

What Magnify Brings to the Table

Magnify is a rewards platform that converts lifestyle spending into travel currency. You earn MagMiles when buying gift cards from 300+ brands including Amazon, Flipkart, Swiggy, Zomato, Myntra, and Nykaa. Every MagMile converts to one Maharaja Point – no complicated math involved.

The partnership also covers travel essentials like eSIMs for 100+ countries and visa processing. So your pre-trip documentation now earns points too.

Why This Matters for Indian Travellers

Air India has been aggressively building out non-flying earning options. In May 2024, they partnered with Loyyal for US and UK brand purchases, then added Zomato for food delivery points. The Magnify tie-up continues this pattern – making points easier to stack for people who don’t fly frequently.

With redemptions now available on Air India Express routes, these points unlock travel to tier-2 and tier-3 cities across India. That domestic weekend trip suddenly looks more achievable.

The Bigger Picture

Maharaja Club has added over 50 partners in the past 18-24 months. The program is clearly positioning itself as a lifestyle rewards ecosystem, not just an airline loyalty scheme. Between Zomato orders, Amazon shopping via Magnify, and actual flights, Indians now have multiple touchpoints to earn travel rewards without changing spending habits.